Product Photography Styling & Direction

About the Project

Product photography for Oeuf NYC, a children’s lifestyle and clothing brand. These images are for Oeuf’s FW23 clothing collection launch, Handle with Care, which included themes about the wonder and fragility of nature.

They were styled and shot with a linen background to convey a natural and organic feeling. They are styled to be neatly consistent but also show nuances within the fabric and design to create a more human feeling. These product shots were used onsite, distributed to retailers, and in our lookbook.

Role: Stylist, Project Management, Art Direction, Photo Retouching

Tools: Photoshop, Excel

Client: Oeuf NYC (In-House Project)

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Case Study: Product Marketplace Launch

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Set Design: Cloud Mural